Cindy's musings on software product management, SF Bay area tech start-ups, using technology to serve, customer driven product development, product launches, product marketing, social media, crowdsourcing, artificial intelligence, collective communication, events, trends, tools and innovators
Tuesday, October 22, 2013
Sunday, October 20, 2013
Product Camp Nashville @PCampNashville Sept 28, 2013
Tweets and pics
Monday, September 16, 2013
#ProdMgmtTalk Jason Shah, Product Manager at Yammer; Founder at HeatData on Data Informed #Prodmgmt
Jason Shah, Product Manager At Yammer And Founder At HeatData Discusses Data Informed Product Management on the Global Product Management Talk on Monday, September 16, 2013
Tuesday, September 10, 2013
#ProdMgmtTalk Introducing The Guide To The Product Management Body of Knowledge, ProdBOK®
Global Product Management Talk 9/9/13 broadcast and webcast on The Guide To The Product Management Body of Knowledge, ProdBOK® with Greg Geracie @GregGeracie
Please RT: #ProdMgmtTalk Intro to ProdBOK #storify http://bit.ly/18MFbKP tweets http://bit.ly/1azNZta #prodmgmt #bok #pm
Please RT: #ProdMgmtTalk Intro to ProdBOK #storify http://bit.ly/18MFbKP tweets http://bit.ly/1azNZta #prodmgmt #bok #pm
Monday, September 9, 2013
ProductCamp Berlin @PCampBerlin #PCampb13 7 Sept 2013
Please RT: @PCampBerlin #PCampb #storify bit.ly/1842G5L slidvu bit.ly/1avSLrG #pcamp #prodmgmt http://
Monday, August 19, 2013
Product Camp ATL @pcampatl #PCampATL Aug 17, 2013
GTRI Conference Center, Atlanta, Georgia crowdsourced tweets and content curated by @ProdMgmtTalk
Please RT: #PCampATL #storify http://bit.ly/16Bl8lA slidvu http://bit.ly/19DbIbx @pcampatl #pcamp #prodmgmt
Tweets, tweeters & Pics
Sunday, August 18, 2013
#StartupProduct: How To Make Better Product Decisions with Teresa Torres, VP Product, AfterCollege
August 14 Startup Product Talks SFBay meetup discussion with Teresa Torres, VP Product, AfterCollege held at Atlassian, sponsored by AIPMM
Please RT: @StartupProduct Talks Aug 14 #storify @ttores tweets http://bit.ly/16YOXea slidvu http://bit.ly/19CQlqQ #prodmgmt #prodmgmttalk
Tweets and pics:
Teresa's Slides:
Melissa's Recap on Startup Product blog:
http://startupproduct.com/recap-how-to-make-better-product-decisions-with-teresa-torres/
Thursday, August 15, 2013
Webcast: The Art of Lean Testing with Ash Mauriya and Eric Ries
Please RT: @ORellyWebcasts Aug 14 #RunningLean Art of Lean Testing @ashmaurya & @ericries tweets bit.ly/1eMVHN8 slidvu bit.ly/1bAUbxV #prodmgmt #startupproduct
Tuesday, August 6, 2013
Webcast: Lean Analytics 201: Five Lessons Beyond The Basics w/Alistair Croll and Ben Yoskovitz
Tweets & tweeters from Aug 6 Oreilly Lean Webcast Series with authors Alistair Croll (@acroll) and Ben Yoskovitz (@byosko)
Please RT: #LeanAnalytics webcast w/ @croll @byosko #Storify bit.ly/13KNbJo slidvu bit.ly/1ctTYzk #prodmgmt #startupproduct
Please RT: #LeanAnalytics webcast w/ @croll @byosko #Storify bit.ly/13KNbJo slidvu bit.ly/1ctTYzk #prodmgmt #startupproduct
#ProdMgmtTalk The Power Of Digital Story Telling w/ Tatiana Mulry
Please retweet: #ProdMgmtTalk w/ @MrsMulry @thecausebook @edrover tweets http://bit.ly/19LgSRG slidvu http://bit.ly/1eqeYnb #prodmgmt #mobile
Listen to internet radio with ProdMgmtTalk on BlogTalkRadio
Monday, August 5, 2013
ProductCamp Toronto @PCToronto #PCToronto July 20, 2013
Please retweet: @PCToronto #PCToronto #storify tweets http://bit.ly/11Hf4Ex slidvu http://bit.ly/18YfMPI #pcamp #prodmgmt #prodmgmttalk
ProductCamp Melbourne @PCampMelb #PCampMelb 20 July 2013
Please Retweet: @PCampMelb #PCampMelb tweets http://bit.ly/13GJoN1 slidvu http://bit.ly/1cCBmfd #pcamp #prodmgmt #prodmgmttalk
Sunday, August 4, 2013
Product Camp Austin #PCATX 11 @PCAustin July 20, 2013
Archive of content via crowdsourced tweets from Product Camp Austin July 20, 2013 curated by @ProdmgmtTalk
Please Retweet: @PCAustin #PCATX tweets http://bit.ly/15vcaG9 slidvu http://bit.ly/12SwAIN #prodmgmt #pcamp #prodmgmttalk
Please Retweet: @PCAustin #PCATX tweets http://bit.ly/15vcaG9 slidvu http://bit.ly/12SwAIN #prodmgmt #pcamp #prodmgmttalk
Saturday, June 15, 2013
@ProductCampDUB #pcdub ProductCamp Dublin 13, June 2013
Please retweet: @ProductCampDUB #pcdub tweets http://bit.ly/10le8XO slidvu http://bit.ly/13JiypG #prodmgmt #pcamp
Tuesday, June 4, 2013
Tuesday, May 21, 2013
Product Management vs. Project Management 05/17 by PMChat PreGame Show
I was a guest on #PMChat - first on the quickie 15 minute podcast prior to the hour long Twitter Chat where all the action takes place on twitter.
Product Management vs. Project Management 05/17 by PMChat PreGame Show | Blog Talk Radio
A swipe at identifying the distinctions:
What is a Project, and what is a Product?
According to Sequent Learning:
A Product includes any tangible or intangible item or service, or bundles of goods and services offered for sale. Products have a life cycle. They are conceived, developed, introduced to and managed in the market, over a period of time.
A Project is a series of activities and tasks which contribute to the creation or support of a product or service. Projects are organized within a systematic framework, utilizing appointed or allocated resources. The tasks are subject to dependencies (e.g. upon the performance of others) and risks (e.g. upon factors that can go wrong). The delivery of a product signals the conclusion of these project activities and tasks. Projects also have a life cycle. They have a start point and an end point.
Product Managers are individuals appointed to be product or product line “mini-business” owners. They are the leaders of cross-functional product teams. These teams are formed to optimize the product’s market position and financial return over its life cycle and their performance should be consistent with division and corporate strategies.
Project Managers are individuals responsible for planning, monitoring and controlling all aspects of a project. They must motivate and synchronize the assigned resources to achieve the goals of the project, while coping with the constraints of time, cost and consistent quality. Project Managers manage projects from start to finish.
Similarities of Roles
Project Management
Product Management:
Conceive, Plan, Develop, Qualify, Launch, Deliver Retire
Project Management:
Initiate, Plan, Execute, Monitor/Control, Close
What is the focus of Product Management (vs. the focus of Project Management)?
Project Management focus:
A. Organizational function of planning, organizing, securing and managing resources
B. Applies processes and knowledge over time
C. Aligns cross-functional teams to complete projects
Project Managers guide key decisions to maximize quality and minimize risk.
Product Management focus:
A. Maximize revenue.
B. Lead product development activities.
C. Reduce development cost.
D. Maximize profit.
E. Deliver high quality
Product Managers guide key decisions to maximize value and create new revenue streams
Where do you see Product Management in terms of its evolution and maturity as a profession, vs. Project Management?
Project Management has established standards, certifications, education and qualifications that have been in place and documented with the PMBok.
Product Management is an emerging profession, currently defined uniquely by every organization. The AIPMM has been driving establishment of the profession with the forthcoming ProdBOK, product management body of knowledge developed by over 60 contributors.
What are the skills required for effective Product Management, vs. those required for effective Project Management?
Professional communication and leadership skills are essential to both. Ability to generate collaboration and work cross-functionally is a necessity to be successful in either role.
Listen to internet radio with PMChat PreGame Show on BlogTalkRadio
Here's a recap of the twitter chat presented by PDU Of The Day and compiled by Martin Chernenkoff. Martin, known as @EdmontonPM on Twitter: bit.ly/10LdXQd
Here's the slidevu of the full twitter transcript conversation that includes all voices in chronological order:
Product Management vs. Project Management 05/17 by PMChat PreGame Show | Blog Talk Radio
Listen to internet radio with PMChat PreGame Show on BlogTalkRadio
A swipe at identifying the distinctions:
What is a Project, and what is a Product?
According to Sequent Learning:
A Product includes any tangible or intangible item or service, or bundles of goods and services offered for sale. Products have a life cycle. They are conceived, developed, introduced to and managed in the market, over a period of time.
A Project is a series of activities and tasks which contribute to the creation or support of a product or service. Projects are organized within a systematic framework, utilizing appointed or allocated resources. The tasks are subject to dependencies (e.g. upon the performance of others) and risks (e.g. upon factors that can go wrong). The delivery of a product signals the conclusion of these project activities and tasks. Projects also have a life cycle. They have a start point and an end point.
Product Managers are individuals appointed to be product or product line “mini-business” owners. They are the leaders of cross-functional product teams. These teams are formed to optimize the product’s market position and financial return over its life cycle and their performance should be consistent with division and corporate strategies.
Project Managers are individuals responsible for planning, monitoring and controlling all aspects of a project. They must motivate and synchronize the assigned resources to achieve the goals of the project, while coping with the constraints of time, cost and consistent quality. Project Managers manage projects from start to finish.
Similarities of Roles
- Both roles align activities performed by cross-functional teams with strategic objectives
- Both roles require strong influential and collaborative skills to guide critical decisions
- Both roles orchestrate key activities and manage key deliverables
Project Management
- Organizational function of planning, organizing, securing and managing resources
- Applies processes and knowledge over time
- Aligns cross-functional teams to complete projects
- Organizational function throughout product lifecycle
- Proactive planning of products
- Aligns cross-functional teams to create and support a product
Product Management:
Conceive, Plan, Develop, Qualify, Launch, Deliver Retire
Project Management:
Initiate, Plan, Execute, Monitor/Control, Close
What is the focus of Product Management (vs. the focus of Project Management)?
Project Management focus:
A. Organizational function of planning, organizing, securing and managing resources
B. Applies processes and knowledge over time
C. Aligns cross-functional teams to complete projects
Project Managers guide key decisions to maximize quality and minimize risk.
Product Management focus:
A. Maximize revenue.
B. Lead product development activities.
C. Reduce development cost.
D. Maximize profit.
E. Deliver high quality
Product Managers guide key decisions to maximize value and create new revenue streams
Where do you see Product Management in terms of its evolution and maturity as a profession, vs. Project Management?
Project Management has established standards, certifications, education and qualifications that have been in place and documented with the PMBok.
Product Management is an emerging profession, currently defined uniquely by every organization. The AIPMM has been driving establishment of the profession with the forthcoming ProdBOK, product management body of knowledge developed by over 60 contributors.
What are the skills required for effective Product Management, vs. those required for effective Project Management?
Professional communication and leadership skills are essential to both. Ability to generate collaboration and work cross-functionally is a necessity to be successful in either role.
Listen to internet radio with PMChat PreGame Show on BlogTalkRadio
Here's a recap of the twitter chat presented by PDU Of The Day and compiled by Martin Chernenkoff. Martin, known as @EdmontonPM on Twitter: bit.ly/10LdXQd
Here's the slidevu of the full twitter transcript conversation that includes all voices in chronological order:
Thursday, May 16, 2013
@PIPELINE_2013: The Online Conference for Innovative Product Development #PL13
Change the Game with Innovation that Works. This is a crowdsourced collection of tweets by participants before, during and after the Pipeline Online Conference 2013 @Pipeline_2013 http://pipelineconference.com
Please RT: Online Innovation Conference @Pipeline_2013 #Storify http://bit.ly/10IJClh slidevu http://bit.ly/13zP3HD #PL13 #prodmgmt
Please RT: Online Innovation Conference @Pipeline_2013 #Storify http://bit.ly/10IJClh slidevu http://bit.ly/13zP3HD #PL13 #prodmgmt
Monday, May 13, 2013
Product Camp Washington DC @PCampDC #pcampdc
Please RT: @PCampDC #pcampdc #storify bit.ly/17YuK7J slidvu bit.ly/13g6bym #pcamp #prodmgmt
Thursday, May 9, 2013
Kyle Henderson CEO of YouEye at Startup Product Talks May 8, 2013
Please RT: #StartupProduct meetup w/ @KyleHenderson @YouEyetests #storify http://bit.ly/176hnV1 slidevu http://bit.ly/13GX24D #prodmgmt
Tuesday, May 7, 2013
#ProdMgmtTalk May 6, 2013 Resource Management & Capacity Planning Study
Please RT: #PL13 5/6 Resource Mgmt Study @mocarlson @PDPMprincess #ProdMgmtTalk #tweets http://bit.ly/11fJ7Ft slidvu http://bit.ly/11QzcRS
Monday, May 6, 2013
@PCampBoston #PCampBoston May 4, 2013
Please RT: #PCampBoston tweets #storify http://bit.ly/17ImTuQ slidevu http://bit.ly/13nLqDB #pcamp @PCampBoston #prodmgmt
Growth Hacker Conference #GrowthConf
Please RT: Read #GrowthConf tweets #Storify http://bit.ly/ZL7E2m slidvu http://bit.ly/16MOEnU #growthhacking
Sunday, April 21, 2013
@ProductCampPDX #pcamppdx Product Camp Portland
April 20, 2013 #ProductCampPortland Southridge High School, Beaverton, Oregon
#PCampLondon @PCampLDN 20 April 2013
Please RT: #PCampLondon @PCampLDN #storify http://bit.ly/13Fi07g slidvu http://bit.ly/17PmyaB #prodmgmt #pcamp
Saturday, April 20, 2013
Business Design Summit #BDSummit
Chronological Tweets from Business Design Summit 18-19 April 2013 Berlin, Germany
Please RT: #bdsummit crowdsourced #storify http://bit.ly/10q76kR #slidvu http://bit.ly/ZamVun
Please RT: #bdsummit crowdsourced #storify http://bit.ly/10q76kR #slidvu http://bit.ly/ZamVun
Thursday, April 18, 2013
Growth Hacking: The first 1000 customers w/James Kennedy @StartupProduct meetup
#StartupProduct @StartupProduct Meetup April 17, 2013 w/ @JamesKennedy organized by @CindyFSolomon hosted by @GlenLipka, VP UX, @Marketo Cantina in San Mateo, CA
Please RT: Growth Hacking w/ @JamesKennedy @StartupProduct #storify http://bit.ly/115OfGS slidvu http://bit.ly/17st43Y #prodmgmt
Please RT: Growth Hacking w/ @JamesKennedy @StartupProduct #storify http://bit.ly/115OfGS slidvu http://bit.ly/17st43Y #prodmgmt
Tuesday, April 16, 2013
#ProductSF How to Build Great Products: Insights
April 12, 2013 conference in San Francisco presented by Greylock Partners and Samsung Organized by Ty Ahmad-Taylor and Josh Elman. Read the event via crowdsourced collection of content via chronological tweets.
Please RT: #ProductSF How to Build Great Products #storify http://bit.ly/Ytq03X #prodmgmt #conf
Please RT: #ProductSF How to Build Great Products #storify http://bit.ly/Ytq03X #prodmgmt #conf
Labels:
conference,
product management,
San Francisco,
startup
#ProdMgmtTalk Global Product Management Talk With Dennis Shiao, Director, Product Marketing, INXPO April 15, 2013
How to Do Product Marketing Without Marketing Your Product w/ Dennis Shiao, Director of Product Marketing at INXPO and author of the book “Generate Sales Leads With Virtual Events” @dshiao
Please RT: #ProdMgmtTalk Product Marketing w/ @DShiao #storify http://bit.ly/13bSS7H #slidvu http://bit.ly/11mX7sZ #prodmgmt
Thursday, April 4, 2013
APIs: Opening up Business and Providing Avenues for Growth
April 4, 2013 Silicon Valley Product Management Association (SVPMA) Santa Clara, CA Panel Discussion
Please RT: #SVPMA April #API Panel slidevu http://bit.ly/14HDL5U #storify http://bit.ly/YyIe7z #prodmgmt
Please RT: #SVPMA April #API Panel slidevu http://bit.ly/14HDL5U #storify http://bit.ly/YyIe7z #prodmgmt
Labels:
APIs,
applications,
mobile,
product management,
Santa Clara,
SVPMA
Tuesday, April 2, 2013
Products Are Hard #PAH13 April 2, 2013
April 2, 2013, 8am-5pm One day. One track. One love. at Hotel Whitcomb, San Francisco. Produced with love, passion, and barrel-aged spirits by Hotel Delta.
Please RT: #PAH13 @ProductsAreHard #storify http://bit.ly/YROO8N #slidvu http://bit.ly/11kc1kL #prodmgmt #UX
Please RT: #PAH13 @ProductsAreHard #storify http://bit.ly/YROO8N #slidvu http://bit.ly/11kc1kL #prodmgmt #UX
Labels:
conference,
design,
product management,
San Francisco,
UX
Marketing Camp San Francisco #MCSF March 30, 2013
Tweets and content from @MarketingCampSF at Hult International Business School, San Francisco on March 30, 2013 curated by @CindyFSolomon @ProdMgmtTalk
Please RT: #MCSF @MarketingCampSF #storify http://bit.ly/10uYbJD slidvu http://bit.ly/YZaqgi @CindyFSolomon @ProdMgmtTalk #leancontent
Please RT: #MCSF @MarketingCampSF #storify http://bit.ly/10uYbJD slidvu http://bit.ly/YZaqgi @CindyFSolomon @ProdMgmtTalk #leancontent
Labels:
conference,
marketing,
marketingcamp,
product marketing,
San Francisco,
social media,
twitter
Monday, March 25, 2013
#ProductCampSV @ProductCampSV 6th Annual Product Camp Silicon Valley 3/23/2013
Sixth Annual Product Camp Silicon Valley March 23, 2013 - tweets captured by curated by @CindyFSolomon @ProdMgmtTalk
Please RT: #PCampSV @ProductCampSV #storify http://bit.ly/16TxzHl slidvu http://bit.ly/15LsSvX @CindyFSolomon #prodmgmt #pcamp
Please RT: #PCampSV @ProductCampSV #storify http://bit.ly/16TxzHl slidvu http://bit.ly/15LsSvX @CindyFSolomon #prodmgmt #pcamp
Labels:
ebay,
pcamp,
prodmgmt,
prodmgmttalk,
product camp,
San Jose,
Silicon Valley
Sunday, March 24, 2013
Product Camp St. Louis @PCampStL #pcstl13 3/23/2013
Archive of content from Product Camp St. Louis March 23, 2013 provided by @AIPMM produced by @ProdMgmtTalk
Please RT: #pcstl13 tweets http://bit.ly/16SI6Td @PCampStL #storify slidevu http://bit.ly/100UtYq @ProdMgmtTalk @AIPMM #prodmgmt #pcamp
Please RT: #pcstl13 tweets http://bit.ly/16SI6Td @PCampStL #storify slidevu http://bit.ly/100UtYq @ProdMgmtTalk @AIPMM #prodmgmt #pcamp
Labels:
pcamp,
prodmgmt,
prodmgmttalk,
product camp,
product management,
St. Louis
Friday, March 15, 2013
Startup Product Meetup: Competitive Intelligence with Sean Campbell
March 13, 2013 Startup Product Talks San Francisco, CA meetup with Sean Campbell of Cascade Insights.
Please RT: @StartupProduct SF meetup #CI @SeanCampbell #storify http://bit.ly/1416Itn slidvu http://bit.ly/WtkHDD #prodmgmt #prodmgmttalk
Please RT: @StartupProduct SF meetup #CI @SeanCampbell #storify http://bit.ly/1416Itn slidvu http://bit.ly/WtkHDD #prodmgmt #prodmgmttalk
Labels:
competition,
competitive insights,
data,
framework,
marketing
Monday, March 11, 2013
#ProdMgmtTalk March 11, 13 How to Apply #Lean Startup Principles as a Product Manager w/ @danolsen
Global Product Management Talk On How to Apply Lean Startup Principles as a Product Manager
Dan Olsen, Entrepreneur, Interim VP of Product And Early Stage StartUp Product Management Expert, Discusses How to Apply Lean Startup Principles as a Product Manager
Please retweet: #Prodmgmtalk w/ @DanOlsen storify http://bit.ly/13PLxdx slidevu http://bit.ly/12INEAD #lean #prodmgmt
Dan Olsen, Entrepreneur, Interim VP of Product And Early Stage StartUp Product Management Expert, Discusses How to Apply Lean Startup Principles as a Product Manager
Please retweet: #Prodmgmtalk w/ @DanOlsen storify http://bit.ly/13PLxdx slidevu http://bit.ly/12INEAD #lean #prodmgmt
Listen to internet radio with ProdMgmtTalk on Blog Talk Radio
Labels:
lean,
P-Camp,
pcamp,
prodmgmt,
prodmgmttalk,
product,
product camp,
product management,
product professional,
San Francisco,
Silicon Valley,
start-ups,
startup
Saturday, February 16, 2013
Product Camp Austin9 #PCATX 10 @PCAustin
Archive of content from Product Camp Austin February 16, 2013 sponsored by AIPMM, Association of International Product Management & Marketing produced by @ProdMgmtTalk
Labels:
Austin,
pcamp,
prodmgmt,
product camp,
product management,
unconference
Poornima Vijayashanker, Founder Of BizeeBee And Femgineer 02/25
Poornima Vijayashanker, Founder Of BizeeBee And Femgineer 02/25 by ProdMgmtTalk | Blog Talk Radio
Listen to internet radio with ProdMgmtTalk on Blog Talk Radio
Labels:
collaboration,
development,
lean,
methodology,
prodmgmt
Thursday, February 14, 2013
Impactful Content for Startups with a Cause: Mozilla Foundation and JobScout
#LeanContent Marketing Meetup San Francisco @Scoop.it HQ February 13, 2013 with Emily Goligoski is design and community lead at Mozilla Foundation and Christina Gagnier, CEO of TRAIL
Please RT: #leancontent w/ @gagnier & @emgollie @Scoopit HQ 2/13 #storify http://bit.ly/Wsm5oP slidvu http://bit.ly/12PEkcP #prodmrktg
Please RT: #leancontent w/ @gagnier & @emgollie @Scoopit HQ 2/13 #storify http://bit.ly/Wsm5oP slidvu http://bit.ly/12PEkcP #prodmrktg
Sunday, February 10, 2013
Startup Product Summit Feb 7, 2013 @StartupProduct #StartupProduct
Startup Product: A movement about cross-functional collaboration for product success founded and promoted by @CindyFSolomon via the Global Product Management Talk, Startup Product Talks, and Startup Talk Radio
Sunday, February 3, 2013
The Value of Product Management as Part of the Product Team
This is a guest post by Greg Geracie,
President, Actuation Consulting
Author, Take Charge Product Management
President, Actuation Consulting
Author, Take Charge Product Management
There’s something amorphous about the product manager role.
At a product’s inception the role is often handled by the CEO who typically delegates aspects of this responsibility to others within the organization - while never quite letting go.
As the organization begins to scale the role of product manager becomes more formalized. The CEO can no longer invest the necessary time to nurture the product to the degree that’s required for future success and this is typically the point where the organization creates the new role.
The odd thing about being a product manager is that the role changes based upon a company’s stage of growth. Startup product managers are “jacks of all trades” with an emphasis on hands-on responsibility for the full spectrum of product management lifecycle* activities ranging from nurturing the early stage product to successful product launch.
Mid-sized organizations start to see value in more rigorous process definition in order to efficiently scale. This requires a single-minded emphasis on improving and extending the product via continuous enhancement and investment. The product manager has access to more resources and support and typically gets stretched very wide, often too wide. Specialization starts to take hold.
Finally, large organizations require that product managers not only cover the product management lifecycle but understand the economic value of partnerships, acquisition targeting, and divestitures to maintain required growth rates. As you can see, each stage of growth emphasizes a different mix of skills.
In the face of these growth phase challenges product managers and product owners rarely succeed alone. They have to rely heavily on their core and extended product teams. Product managers are the only parties that stay with the product throughout all the phases of the product management lifecycle from a product’s conception to its ultimate retirement. A fact that was confirmed in last year’s Study of Product Team Performance.
In fact, 50% of survey respondents indicated that this was the case. The next most likely role to stay with the product was the lead engineer (12% of the total responses). However, just because product managers and owners bring singular focus to the product through all of its life phases does not mean that they can succeed without a broad base of support.
A product manager’s primary mission is to optimize results at each phase of the product management lifecycle. This requires that product managers focus on the creation and sustaining of value as the product progresses through each of the unique challenges represented by the lifecycle phases.
Achieving fully realized value requires the support of others. In fact, it requires the support of MANY others.
Product professionals provide horizontal leadership for the product as it progresses through the product management lifecycle phases. Consider the amount of core and extended team members that this entails. They’re not simply managing the product development lifecycle aspects - but the product lifecycle phases as well.
This means that almost all the employees in an organization are touched by the product manager. In fact, if we stacked them up into columns the amount of people that support the product in most organizations would far outnumber the amount of sales people and marketing staff or the shared services functions of general administration.
Product managers can’t succeed alone. They need to have a strong set of wide-ranging cross-functional skills and they must fully integrate into the organization and engage with core and extended team members exceptionally well. In fact, this is why we developed our annual Study of Product Team Performance.
This year we have 13 professional organizations supporting this unique cross-industry effort. We encourage you to share your experiences as part of a product team and tell us what’s working and what could be improved. (You can do so by clicking here.)
After all, we succeed or fail together and each of us plays an important role in achieving success.
Greg Geracie is the author of Take Charge Product Management©, the Editor-in-Chief of The Guide to the Product Management and Marketing Body of Knowledge (ProdBOK®), and an Adjunct Professor at DePaul University’s College of Computing and Digital Media.
ProductCamp Vancouver #PCV13 @pcampvancouver Feb 2, 2013
Archive of Tweets and Content sponsored by @AIPMM, Association of International Product Management & Marketing produced by Global Product Management Talk @ProdMgmtTalk
Please RT: #pcv13 tweets @pcampvancouver #storify http://bit.ly/TxpHqA slidevu http://bit.ly/WL8NBJ @ProdMgmtTalk @AIPMM #prodmgmt #pcamp
Labels:
AIPMM,
pcamp,
prodmgmttalk,
product camp,
product management,
storify,
tweets,
Vancouver
Product Camp Chicago @PCampChicago #PCampChi Feb 2, 2012
Please RT: #pcampchi tweets @pcampchicago #storify http://bit.ly/VJubJe slidevu http://bit.ly/WoDwYS @ProdmgmtTalk @AIPMM #pcamp #prodmgmt
Labels:
AIPMM,
Chicago,
pcamp,
prodmgmt,
prodmgmttalk,
product camp,
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Saturday, January 5, 2013
How Ideas Become Products: Managing Innovation with Chad McAllister
AIPMM Webinar Series 2013
About The Speaker, Chad McAllister, Ph.D., NPDP, PMP
Founder, Product Innovation Educators
AIPMM Certified Innovation Leader Content developer and Trainer
chad@productinnovationeducators.com
Moderated by Cindy F. Solomon
cindy@prodmgmttalk.com
Founder, Global Product Management Talk
AIPMM Webinar series
http://www.aipmm.com/aipmm_webinars/
Slides
http://bit.ly/TviG8v
CIL Virtual Study Group starting January 8
Special Launch Pricing! Only $395 ($845 value)
(Additional fees for AIPMM membership and certification exam required)
http://www.productinnovationeducators.com/index.php/aipmm/buy-cil-prep-now
3 Day San Francisco Product Leader Special Package Price: $1797.00
2 day intensive training followed by 1 day conference & meetup includes lunch all 3 days
Product Innovation Leadership Training
http://www.aipmm.com/html/certification/strategic-innovation.php
February 5 & 6, 2013 / 8:30 AM - 5:00 PM
includes the 2 Day Intensive Training ($1697 value), Certified Innovation Leader (CIL®) certification exam fee ($395 value), and a 1 year premium AIPMM membership ($175 value). This course also offers 16 PDUs for PMI® certified Project Management Professionals (PMP®).
stand alone registration: http://aipmm.myshopify.com/products/product-innovation-leadership
AND
Startup Product Summit
http://startupproduct.com
February 7, 2013 / 8:30 AM - 5:00 PM
1-Day Conference: Discover how to work together to develop amazing products.
Join the first conference ($349 value) bringing together everyone who touches product at a company to talk frankly about what product is and our shared role in making them a success with a healthy mix of product managers, engineers, marketers and designers speaking from their experiences about products from every angle, including prototyping, roadmapping and marketing. The conference will offer additional PDUs.
stand alone registration: http://startupproduct.ticketweb.com/summit
AND
Startup Product Talks February 7, 2013 6:30 PM
http://sfproducttalks.com
San Francisco meetup networking event ($10+ value includes food and drinks)
stand alone registration:
http://http://www.meetup.com/San-Francisco-Product-Talks/events/97518572/
Listen!
Jan 14 Global Product Management Talk Podcast:
Chad & Cindy: http://bit.ly/TMGzHt
http://www.blogtalkradio.com/prodmgmttalk
Labels:
AIPMM,
certification,
CIL,
innovation,
PDU,
product management,
product professional,
project management,
webcast
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